Mitihoon – Jasmine International Public Company Limited (JAS), the official Premier League and Emirates FA Cup licensee, granted by The Football Association Premier League Limited (Premier League) for six seasons across Thailand, Laos, and Cambodia, will begin live broadcasting the 2025/26 season on Saturday, August 16, 2025. Most recently, JAS has collaborated with Mono Next Public Company Limited (MONO) to host a press conference “New Season New Home,” highlighting their readiness to broadcast the world-class football leagues “Premier League-Emirates FA Cup”.
The “New Season New Home” press conference was honored by Mr. Pete Bodharamik, major shareholder of JAS Group and Mono Group, and Mr. Sarath Ratanavadi, Chief Executive Officer of Gulf Development Public Company Limited, along with JAS Group executives led by Mr. Veerayooth Bodharamik, Chairman of the Board, Dr. Soraj Asavaprapha, Chief Executive Officer, and Mr. Thanyaphat Niruthisard, Chief of Staff. Also present were Mr. Navamin Prasopnet, Chief Executive Officer, Mr. Bannasit Rakwong, Chief Operating Officer of Mono Next Public Company Limited, Ms. Thanya Wachirabunjong, Chief Production Officer and Director of MONO29, Ms. Hathaithip Matjuy, Director of Online Movie Business (Monomax).
The event started off with excitement and fun, resembling a final football match atmosphere. The stage opened with two hosts, Bank-Pobek Pornpongmetta and Frenchfine-Rinnatha Achariyawatthanakul, MONO29 news anchors, who welcomed everyone to the “New Season New Home” event. They later invited Mr. Paul Molnar, Chief Media Officer at The Premier League, to deliver his speech.
Then, the key person behind JAS’s acquisition of the Premier League-Emirates FA Cup broadcasting rights for six seasons, Dr. Soraj Asavaprapha, Chief Executive Officer of Jasmine International Public Company Limited (JAS), was invited on the stage to share the background of the rights acquisition, earning thunderous applause. Following this, Mr. Prathana Leelapanang, Chief Consumer Business Officer of AIS, came forward to speak about the significant partnership with JAS and MONO. The event also revealed this season’s package prices for the first time, with the Monomax application being the main channel for the Premier League-Emirates FA Cup broadcasts for both live and on-demand, and the AIS PLAY digital platform on AIS’s intelligent networks for mobile and home internet nationwide. The package prices are as follows:
“MONOMAX Standard” Monthly Package: 299 Baht/month
“MONOMAX Standard” Monthly Package: 2,999 Baht/year
Available for purchase via Google Play Store and Apple Store
Exclusive for AIS customers! Get “MONOMAX Standard”
At the best price available:
Monthly Package 199 Bath/month (from 299 Baht) – dial *899 to subscribe
Monthly Package 1,999 Bath/year (from 2,999 Baht) – dial *899*1 to subscribe
Available for all AIS mobile customers (prepaid and postpaid) and AIS 3BB FIBRE 3 broadband customers (new, existing, and port-in customers, both individuals and businesses). Enjoy live broadcasts for all matches throughout the season on AIS PLAY with live viewing on up to 11 channels in Full HD quality.
Viewers can watch every match live and on-demand across all platforms including smartphones, smart TVs, and websites. These prices are exclusive for purchase from today until August 9, 2025. As a warm-up, MONOMAX Standard subscribers will also get access to the FIFA Club World Cup, with 51 matches, starting from June 18 at 11 p.m.!
The event also welcomed the legendary football stars, David James, Ryan Giggs, and Robert Pires, who flew directly from the UK exclusively for this occasion. The celebration featured a special show ”OneShot” by artists Toon Bodyslam, F.HERO, and girl group THX. The excitement doubled when Miss World 2025, Opal-Suchata Chuangsri, appeared in a special show with the Premier League Trophy exclusive for this event. The event was completed with major partners who joined together to elevate the Premier League-Emirates FA Cup live broadcasts. These included Advanced Info Service Public Company Limited (AIS) via digital platform AIS PLAY on its intelligent network, Singha Corporation Company Limited with the “LEO” brand that reiterates their Global Sport Partnership strategy to reach new generation sports enthusiasts, Plan B Media Public Company Limited (PLANB) for jointly planning marketing campaigns through 4Os Media formats including Out of Home, Online, On-Air, and On-Ground, Central Pattana Public Company Limited (CPN) for supporting activities to bring Premier League football experience to fans at Central shopping center spaces, and Bangkok Media and Broadcasting Company Limited or PPTV as the broadcasting partner for Emirates FA Cup football. Fans can also look forward to special events through the PEEP SHARE app, allowing fans to interact, share opinions, and win exclusive prizes.
For professional commentary, SIAMSPORT, a veteran in Thailand’s sports entertainment industry, will support the team of expert commentators, including Bouranij Rattanavichien (Bor Bou), Satit Krikul (Bigjah), Adisorn Piungya (Jackie), Nuttapol Dumrongrojwattana (Tangkui), and many more.
The event also featured actors, artists, and MONO29 news anchors who are passionate about the Premier League, including Toey Pongsakorn Mettarikanon, New-Chaiyapol Julien Poupart, Ken-Phupoom Phongpanu, Krittarit Butprom, Panjan-Prama Imanothai, Neena-Nichanart Prommart, Tone-Tawansiree Pothong, Asia-Napatsawan Ngamdi, View-Nattarika Faodan, Pim-Panward Srivirut, Mudmee-Praschayakarn Promkling, Jeffy-Jirapat Maneerat, Star-Saranlaphat Khampa, Kik-Danai Jarujinda, Pok-Kosawis Piyasakulkaew, Jonny-Nok Jariya Anfone, Nok-Chatchai Plengpanich, Nong-Arunosha Panupan, Nikki-Nachat Chanphan, Kootee Aramboy, Au-Thanakorn Posayanon, Pong-Nawat Kulrattanarak, Tar Mr. Team, Ploysuree Tangtrakarn, Pond P-HOT, and others. News anchors include Preem-Pareenapa Kanchanarat, Nam-Chonnatee Aksornsingchai, Bank-Pobek Pornpongmetta, Ake-Nonthakrit Klomklorm, Kookkook-Ampika Chuanpreecha, Tuay-Phakaphong Udomkalayalux, Ticha-Pacharawan Vadrukchit, Frenchfine-Rinnatha Achariyawatthanakul, Ake-Pithaya Iamkongek, Nun-Tawanrung Prarisutthitham, Dao-Apisara Kerdchoochuen, Japan-Thanat Thanajirachai, Tong-Pitcha Srisattabuth and over hundred influencers.
JAS’s successful acquisition of the broadcasting rights for the Premier League-Emirates FA Cup, the world’s most popular football league, reinforces their commitment to delivering world-class sports content to more than 25 million households across 3 countries, targeting 3 million subscribers in the first year with expected revenue to exceed 10 billion baht. The 2025/26 season will begin on Saturday, August 16, 2025, available for nationwide viewers on the Monomax streaming platform.
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